Thoughts. Ideas. Discoveries.
Here, I share my stories, reflections, and creative insights on everything that inspires me—from the world of digital marketing to the trends, personal musings, to the ever-evolving world around us.
What Pantone’s Mocha Mousse Says About Us in 2025
Color wields the ability to manipulate our perception of everything ; time, space, temperature, even taste. It’s the silent orchestrator…
Callista Jinan
How Brands Create ‘Cult Followings’(and Why We Love It)
Have you caught the craze of the Stanley cups? I’ve seen viral videos of people lining up before sunrise outside Target, all for the 2024…
Callista Jinan
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